Have you ever heard about Facebook Ads? Actually, it is an incredible tool for a campaign. It helps you to get a wider audience more than you can imagine. Thus, no wonder if many companies are happy seeing their sales performance is increasing. Are you interested in doing the same thing and achieving this success? Then, don’t move from this article because we will share with you how to use Facebook ads to generate sales.
For e-commerce, Facebook ads have been a must strategy to do. Actually, this ad is also suitable for another business. As long as you can make a great campaign design, then Facebook will help you through the way. There are kinds of Facebook ads that give various advantages. That is why you need to understand each characteristic and how to use it. Below are about how to use Facebook ads to generate sales that will amaze you:
1. Carousel Ad for Multi-Product Campaign
When you do a campaign in a traditional way, you might spread the catalog or brochure to your target. But in digital marketing, you have to know about Facebook Carousel Ads. This ad is suitable when you want to show the various products. Many companies proved this ad increases their click-through-rate. Even this ad cannot directly make the people buy, at least they show all your products. While you are decreasing your cost at the same time.
2. Video Advert
Show your product in action through Facebook Video Ads. Facebook has its system to show your business’ video onto people’s feed. More than that, Facebook will help you to customize the format. The video will be automatically played, even though people don’t tap it. Once the people scroll through the video, it will be stopped too. If you make an interesting one, it will redirect to your purchasing page.
3. Facebook “Offers”
Who doesn’t love a discount? Anyone who sees this offering must be attracted to click the ad. Thus, you must take advantage for this Facebook ad. Facebook will help you to increase your sales performance by making a unique code. It will appear to people’s feed. Once they click the ad, they will get the code and can be used on your page.
4. Custom Call-to-Action
You can encourage people to do something through “call-to-action”. But today people are already smart. They don’t like being informed to buy. So, let Facebook helps you to make a customize call-to-action. You can change it with everything you want. Make an attractive one to guide your potential customer.
5. Facebook Lead Ads
This ad won’t increase your sales directly too. But wait when suddenly your subscriber as a potential buyer is increasing. This ad typically directs people to be your subscriber. What an amazing thing from it is the ad cuts the process. It makes the subscribing process simpler. Thus, you can gain data as many as you can. Then, spread your awesome campaign to them.
Don’t be confused when you only have a limited marketing budget. Within this article about how to use Facebook ads to generate sales, you can show your performance as high as the sales number increased. Impress your team with the help of Facebook.